How do you wrap your arms around a topic as big as dementia to create a five-part series that’s cohesive, coherent, and focuses on what matters to your audience? That was the challenge for AHCJ member Katherine Foley, health and science reporter for Quartz.
In this new How I Did It piece, Foley explains how she developed ideas for a weekly series for the publication’s paid subscribers. She relied on her prior reporting about neurodegenerative diseases (a strong area of interest for her), to sketch out a concept. Since Quartz is a business publication, it wasn’t hard to determine that costs and data had to play an important role in the series. Continue reading