Freelancers need to make a solid first impression with editors and with sources. Your website can be an important part of the process. I find that after I’ve made a story pitch or requested an interview, traffic to my website increases — editors and potential sources seem to like to scope it out.
But designing a website often can be overwhelming. This is because there are so many decisions to make. For example, should you use a DYI platform and design it yourself with a template or spend the extra money and hire a professional? What information should be on the home page and in your bio? What font and colors should you use? What is the best way to organize your clips? Continue reading
Click on image for a full-size view of the new CMS page.
Based on feedback from journalists, the Centers for Medicare & Medicaid Services has updated its online “Newsroom” with the goal of making it easier for reporters to find the information they need.
In a blog post, Administrator Seema Verma said the agency has “made CMS data and background, press contacts, and other information quickly accessible. We’ve also built a more robust search tool that will help serve your needs.” Continue reading
Most reporters are multitasking experts. Not only are they reporting and writing the main story for a media outlet’s print edition and website, but they’re usually also compiling multimedia add-ons such as video, audio and photos. Then there’s the Tweeting, Facebooking, Snapchatting, Instagramming and other social media promotion they are asked to do to drive website traffic — all while getting a jump on their next story (or two).
So why would an experienced journalist approach his editor to take on even more responsibility? Continue reading