Tag
public relations
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Study: Good press releases contribute to good health journalism
Thanks to Gary Schwitzer for drawing attention to a study, published in BMJ, which analyzes the impact medical journal press…
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Peck reports another questionable PR pitch
In the wake of the discussion over whether public relations folks should offer money to journalists to serve on focus…
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PR rep says journalists’ stipend to attend Allergan event was misconstrued
An invitation to journalists to participate in an Allergan-hosted “Facial Aesthetics Advisory Panel” that included an offer of a $250…
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PR professional offers cash for attending Allergan-hosted event
Journalist Lisa Collier Cool was “truly appalled” to receive an email that offered her a $250 stipend if she would…
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Disclosure of PIO participation draws comments
Last week’s Covering Health post, “News service to disclose when PIOs listen in,” and a related post on the Knight…
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PR pro describes pitching health stories to reporters
Jessica Levco, of Ragan Communications, provides some insight into how at least one public relations professional is pitching health stories…
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PR specialist: Health journalists have critical role
Health journalists may be surprised to find support from Paul Oestreicher, a marketing communications consultant and adjunct professor at New…