Tip Sheets

Success in the trades and writing for a professional audience (Health Journalism 2015)

Moderator: Bob Finn @bobfinn
Executive Editor, MS Discovery Forum
925-708-0002; rfinn@acceleratedcure.org

Daniel M. Keller, PhD
Keller Broadcasting, Inc.
215 233-5401
215 534-0440 cell

Peggy Peck
Vice President/Editor-in-Chief, MedPage Today
p: 646.728.9832 | m: 862. 324. 6544
a: 345 Hudson St. 16th Floor New York, NY 10014

Rabiya Tuma, PhD
General Assignment Editor, Medscape Medical News
Oakland, California
Work/Cell: 510-517-6134 | Cell: 646-320-0306

Scribe: Courtney Sherwood


Notes from the panel discussion:

Bob Finn, moderator

Rule 34: if it exists, there’s a pornographic version.

Rule 35: if it exists, there’s a trade journal. (See list at bottom of document - it’s long, but not fully comprehensive)

Question for the panel: How is writing for professionals different than writing for the general public?

Peggy Peck

-       MedPage Today: about medicine, not just health

-       Asks for info that might not be critical for a general consumer audience (ex: statistical significance)

-       General audience often asks for writing at 4th grade level, simplified, specialized audience still requires background/signposts, but you don’t have to dumb it down.

Daniel Keller

-       More freedom to use jargon, assuming it is familiar to the professionals in your audience. Can make logical leaps when the audience understands the connections

-       Still a lot of similarities, opportunities for lively writing and analogy.

-       Don’t need the patient profile or testimonials when writing about clinical studies for health care professionals

-       You do not have to make every logical connection between points. You can assume doctors will know how you got from point A to B in common situations.

-       Need some basic understanding of statistics so you can evaluate the validity of what’s being presented. Not running through data and checking the math, but understanding the relevance of the results.

Rabiya Tuma

-       Medscape is aimed at physicians. They want to know more about the data and underpinnings of work

-       Need to know randomized vs observational trials, interpreting data, cause and effect

-       “I often tell my writers, the data should tell a story”

-       Sometimes poor trials are published in good journals, need to be able to understand

-       Medscape is often interested in the data, and how it affects patient care

Bob Finn:

-       With professional audiences, you can use numbers, sometimes as soon as paragraph two.

-       “You can take a lot of leaps, but you can’t assume too much”

-       ex: specialists often exist in silos and don’t talk to each other. Immunologists don’t always talk to radiologists, and they don’t have the exact same base of knowledge

-       “You have to write for an ultra-intelligent, ultra-knowledgeable lay audience”

Q: Many of these panelists have advanced degrees, but not everyone on this panel does. Asked to discuss educational paths and backgrounds


-       Went from English major to reporter on daily newspaper - became a full-time reporter while still in college.

-       A reader came in to discuss a story, told her she would make a better living writing for Medical Economics magazine, writing for doctors. Her husband went that route as she stuck with mainstream media at first, long professional path, that eventually led back to writing for that audience.

-       Stayed with policy, politics and money, and away from clinical writing, for about 5 years, building on her past knowledge.


-       Got a PhD, didn’t find a niche that interested her enough to pursue for 25 years.

-       Epiphany: “I wanted to write about science. I took a flying leap and decided that I wanted to freelance.”

-       Started going to medical conferences. Strongly recommends doing this if you want to write for trades - listen/talk to doctors, get to know your audience.

-       Strong science background was an advantage because of insight into biostatistics

-       Disadvantage: trained to treat senior scientists with respect rather than skepticism taught to folks with reporting/journalism background


-       Does note that there’s room to ask challenging questions about data from researchers.

-       His career path: studying immunology/hematology topics in the lab but was getting bored with the same topics, place, and people.

-       Took journalism classes equivalent to a journalism major.

-       Through professional contact, got intro to editor at a radio operation broadcasting medical news to doctors, started doing stories.

-       “Going to medical meetings is really key to figuring out what the ethos and the whole feeling of the field is” and to getting comfortable with interviewing high-up, accomplished people within the medical field.

-       You don’t have to know everything, just enough to report well. And at meetings, can ask others to explain when you don’t understand.

-       observational, retrospective, prospective, randomized, placebo controlled, etc. - understand types of studies, etc.

-       Good book: “How to Read a Paper. (http://www.amazon.com/How-Read-Paper-Evidence-Based-Medicine/dp/1118800966/ref=dp_ob_title_bk)

-       Good guide from AHCJ (http://healthjournalism.org/uploads/publications/Covering-Medical-Research.pdf)

-       Also advises READING the paper that you’re writing about - not just the abstract, not just the title, not just the press release.

-       Reading the paper and understanding what it says will give you a leg up when you reach out to researchers, who often talk to reporters who do not understand.

Rabia jumps in:

-       If you read papers and know what you’re talking about, you make an impression with your sources. They remember you.


-       Also important to know what you don’t know. Don’t take somebody else’s statements as gospel when you don’t understand.

-       Ask and ask and ask until you DO understand. “So, is what you are saying THIS,” repeat it back.

-       When reading a study: don’t EVER forget to read the limitations.

Q: How do trade pubs make money, when so many readers don’t pay for them?


-       Some are completely advertiser supported. Pharmaceutical companies mostly, some medical device.

-       Print and some online pubs are audited. File how much is advertising vs. editorial, strict requirements

-       ABM, American Business Media, is trade group for all trade pubs (not just health/medical)

-       Her publication (MedPage Today) has multiple revenue sources: content licensing & syndication fees; CME (??); bulk is from advertising, which is mostly pharmaceutical but not exclusively; also work with ad networks.

-       Notes that MedPage Today has a firewall between editorial and advertisers

Q: How do you pay writers?


-       About 10 news editors at Medscape, each with speciality/focus areas

-       Is looking for quick-turnaround articles.

-       Pays based on a pre-set schedule.

-       Looks for long-term relationships with writers

-       “No one writer is going to make you rich, but if you’re writing for us regularly you can make a good income.”


-       was able to pay $75 for single-source stories at Medscape, 300-500 words.

Rabia: up to about $85 for those, differently for different types of articles.

(audience groans a bit)


-       “We’re able to pay a little bit more than that.”

-       MedPage Today for articles with at least one outside source, minimum of 650 words (not a lot more than that) pay $275.

-       Meeting coverage may be $325/article, but most of this is by salaried staff. Likes to pay freelancers a per diem based on each day at the meeting, expenses covered, exclusive arrangement and can’t pitch stories to other outlets.

-       “When I was a freelancer and I really wanted to make a lot of money from meeting coverage, I took multiple clients.” But took care to avoid double-dipping by subject - had 11 active clients. Might write for as many as six clients at one meeting.

-       As a freelancer, her goal was to clear at least $1,000 profit PER DAY after expenses, taxes, etc.

Q: Dan, how do you handle this?


-       Travels frequently, mostly for Medscape.

-       Each story doesn’t pay tremendously, but they pay travel and expenses, per-story pay adds up.

-       Starts writing during meetings and finishes up just after.

-       “Everything is negotiable.” - ex: told they don’t pay for travel, later when they needed him to travel, yes they did pay for travel.

-       Other clients pay by day.

-       Per-word payments: He doesn’t find terribly useful. Sometimes assigned 500-800, but it warrants 1,100, and that’s what he turns in. Prefers per-story payments than per-word because you can write long or short as warranted. (And if a long story gets cut and it pays per word, you’re essentially losing money)

-       Note that some stories require a lot of advance work regardless of length, so consider the payment for your time and whether it’s worth it.


-       With a lot of trades, it’s not about pitching, it’s about relationships. She contacts her writers based on what she knows they write.

-       “We need content constantly.”


-       Large salaried staff, but uses regular freelancers in way similar to what Rabiya describes

-       Does take pitches for features, always interested, pay much better for these.

-       Email: Working on a story, what I’ve found out, are you interested. She responds, may have feedback/direction.

-       Those stories: $1,000 to $5,000. “It depends on what the actual story is.”

-       Ex: profiles of physicians run about 1,100 words, pay $500.

-       Thinks per-word fees can be a problem, freedom to write til the story is finished and not have that affect the payment the reporter receives.


-       Had an editor, he never knew what he would get paid upfront, “but it was always fair.”

(Several panelists know whom he’s talking about, says this editor really needs more experienced healthcare journalists, but they decline to name names or be more specific)

Q: Advice?


-       Identify big convention cities. If you are near those, or cities with lots of medical stuff happening, you may be close to where meetings and events are happening.

-       Try to get credentialed for meetings so you can get in. Go on spec, because you’ll learn a lot.”

Q from audience, RN & journalist who is a feature writer. Wants to learn. Can you get just a press pass?


-       If you’re an NASW, AHCJ or other professional association member, you may get credentials. Go to conference website to see what the requirements are.

-       Some places are starting to restrict how many people they’ll let in, which did not be the case. So you may have to negotiate.


-       Be in contact with editor even before you attend the meeting.

-       NASW: National Association of Science Writers - good message board/support for freelancers

-       Write to editor, explain your credentials, ask for assignment letter. “It will cost you nothing.” Go to press conferences, sessions, etc. Put your ear to the ground to see what’s there. Now you have an editor in place, pitch what you learn, and write very fast. Time is of the essence.


-       Gets a lot of requests for assignment letters. When meetings are limiting how many folks they allow in, she is now less likely to give that letter.


-       One of the tricks is smaller meetings.


-       There are LOT of smaller meetings; at 80 percent of smaller meetings he went to over 10-years, he was the only reporter there.

-       Look at the list of hundreds of trade journals and all the meetings in your city, chances are many trade journals won’t be able to send reporters to your city.

-       Ex: ophthalmology conference? find an ophthalmology journal. There are many.


-       Wishes AHCJ carried more weight with medical meeting orgs; NASW carries more weight even though AHCJ is more on-target in terms of membership, ie, health care reporters vs all science reporters in NASW.

-       Even with membership, often required to have a letter of assignment.


-       Knows someone who will give himself a letter of assignment from his own site if he can’t get one from an outside outlet.

-       Some very busy freelancers will actually hire beginning writers to cover something if they can’t make it to a meeting. (And she’s done the same thing herself at points in her career.) - They don’t get a byline, but may get all or part of the more established writers’ fee.

Q from audience about speed writing and cranking out stories. Some medical content is dense, notes taken with tape recorder. How do you work so fast? What is your method?


-       Doesn’t go through whole tape and transcribe recordings. Notes digital time on recorder when something is interesting. Only goes to bites that interest him.

-       Asterisk or other marks in notes to identify important parts


-       Take pics of every slide to get accurate notes about important numbers.

Q: How do you become a regular writer/how do you break in? Asks for elaboration on kinds of pitches the editors are interested in.


-       Physician profiles: Looking for a physician with an interesting life beyond or as part of medicine. Ex: surgeon who is also a competitive ballroom dancer, physician who plays in a band.

-       Have also done profiles of people who’ve published a book (interview of author may accompany a review of the book)

-       To get to be a regular writer:

-       She’s aware of their work, through past professional connections - she reaches out based on their reputation. (Bad raw copy or deadline challenges may lead her to regret this)

-       Some people just come to her - usually through a referral. She will give them a try. After 1-2 assignments, generally can identify if the writer/reporter has the necessary skills and approach to be a fit for the future.


-       Gets a lot of requests per month by email.

-       Specialty editors take pitches. She’s the generalist editor, so does not take pitches.

-       Specialty editors are looking for something that stands out for clinicians: What is going to be interesting to that specialty, that’s different?

-       She gets most of her writers via word of mouth. Reliable writers will pass her contact info: “I’m a friend of so-and-so. Here’s my history. Can I write for you?”

-       If the timing is right, she’ll try out with 1-2 assignments. It either works or it doesn’t.

-       Don’t typically send stories back to writers for edits. Copy must be clean, understandable and accurate. If the numbers are all wrong, that’s a problem. “The cost of an error slipping through is too high for us.”


-       Pitching meetings, think about the hot areas. A lot going on in melanoma right now.

-       When covering meetings, reporting what’s in the meeting, not’s what is in the abstract, so the numbers may not match. Be sure to include a note to editor to explain if these numbers are different: “Editor: Don’t worry, these are the figures that were presented”

-       Useless to try to take notes and just get half the table - take pictures. Sometimes prohibited, but people often ignore, enforcement is rare.


-       Great success in getting copies of slides used in presentations, when asking author. Guarantee not going to publish slides, just using for review purposes.

-       When in oral or poster session - are people clustering around poster? Are people lining up at mic during presentation? That’s a sign of strong interest. It’s a story.


-       FIND A BEAT.

-       That helps you get to know the issues, the people, the jargon, etc.

Q: How do you decide whether to cover a story in print vs. video? What are the trends about how doctors consume/prefer to get their stories?


-       Yes, Medpage Today does a lot of video. Video only: Pick studies that are less complex, have a more straightforward message.

-       Most cases, do an article accompanied by a very short video of 2 minutes or less.

-       Short videos enriches appeal to users. Research shows this is a mixed bag.

-       Doctors like to be on camera. It’s a tool for getting doctors to agree to an interview. Film for 2 minutes, you get a better hour-long off-camera interview. (audience laughs)


-       Doesn’t just want science published in top journals. Wants science that’s important to medicine.


-       “Is this going to really matter?” “What does this change? Does this mean anything for medical practice?”

Q: Asks for info on role of medical reviewers.


-       Team of reviewers, different folks by time or specialty, most come from internal medicine background.

-       Review article to be sure it’s medically and scientifically accurate and that there’s no spin on it.

-       Write “action points” - take-aways from the story.

-       Write two CME questions if relevant.

-       Cites an example: error in a story, editor didn’t catch it, reviewer went several steps deeper and found error in story and underpinning journal article. End result: The journal retracted based on the reviewer finding the error.


-       at International Medical News Group, rule: Check EVERY percentage. People who do complex math well still mess up percent change.


-       Check the article when it appears. If online, you can fix quickly. One story, a hyphen was misplaced, made it factually wrong (eg, “...in the three-drug groups” vs “...in the three drug groups” -- there were three groups of patients who received any of two drugs, not groups that received three drugs)

-       What makes a good story? Sometimes pouring through titles of presentations helps, but it’s more helpful to see where doctors are clustered at a meeting -- which sessions or at which particular posters. That means they are interested.


-       If people/ are standing out the door and can’t quite get in, that’s the session you want to be in.

Q: How do you prepare to cover an unfamiliar speciality?


-       Look over program. Look up key topics and info on PubMed, read current review articles that may lay out the field. May want to make calls and talk to people you know who can refer you to knowledgeable experts.

-       Pre-meeting phone or web briefings are often put out ahead of events by the sponsoring organization, sometimes one for specialists and another for lay audience/reporters


-       If you have an assignment and its a new topic to you, look at what that outlet has done in the past on that topic or when covering that same meeting last year, etc. Gives you a sense on that publication’s approach and interests.

-       If you’re part of a large team writing for an outlet, find out who else will be there, ask editor for their contact info, touch base with them in the field.

-       MedPage Today puts together a grid when multiple reporters are on site: who will tackle which responsibilities, which sessions, which stories, video, etc.


-       If going to a new meeting, covering new study, learning new field: Know what you don’t know

-       Program committee are your friends.

-       If you demonstrate that you’re trying to get the REAL story, not the sexy/fluffy mainstream story, they will respect that and want to help you.

Q: Asks about communicating with researchers


-       A researchers job is not to tell us what is important. That’s our job. They want to see colleagues, present data.

-       Our job is to ask the hard questions to get it right for our readers.

-       “You’re not there to tell the scientist’s story, you’re there to tell the data’s story.”


-       Resist the spin. Don’t miss the primary end point and fixate on the secondary endpoint. Don’t fall into that trap.

-       “Don’t let people oversell the findings.”


-       Speakers at meetings, outside commentators at press conferences have agendas and are not all-knowing

-       ASCO (?) - top of field for oncology - had a press call with somebody who fully endorsed a terribly designed study. Most reporters on call bought hook line and sinker. Pay attention to statistics. Pay attention to questions from other reporters.

Finding Trade Publications.

The most definitive sources are the Gale Directory of Publications and Broadcast Media and Ulrich's Periodicals Directory. Neither appears to be freely available online, but many library systems have subscriptions.

From WebWire.com, the following is their Medical/Pharmaceutical trade publications list. N.b.: many common trade publications are missing from this list, and there are some publications on the list that I would call consumer, not trade publications, such as Men’s Fitness and O, The Oprah Magazine.

  1. 101 Communications
  2. AAMI News
  3. AARP Bulletin
  4. Acadiana Medical News
  5. Addiction Professional
  6. ADDvance: A Magazine for Women with Attention Deficit Disorder
  7. Advance for Health Information Executives
  8. ADVANCE for Health Information Professionals
  9. Advance for Imaging and Radiation Therapists
  10. Advance for Imaging and Radiation Therapy Professionals
  11. ADVANCE for LPNs
  12. ADVANCE for Managers of Respiratory Care
  13. ADVANCE for Medical Laboratory Professionals
  14. ADVANCE for Nurse Practitioners
  15. ADVANCE for Nurses
  16. ADVANCE for Occupational Therapy Practitioners
  17. ADVANCE for Physical Therapists
  18. ADVANCE for Providers of Post Acute Care
  19. Advance New, A division of Merion Publications
  20. Advance Newsmagazines
  21. ADVANCE Newsmagazines, Merion Publications Inc.
  22. Advanced Imaging Magazine
  23. Advances in Skin & Wound Care
  24. Advancing Suicide Prevention
  25. Advanstar Communications
  26. Adverse Event Report News
  27. Advisory Board Daily Briefing
  28. AFAA
  29. AHA
  30. AHC Media
  31. AIShealth.com
  32. Allure magazine
  33. AlphaMed Press, Inc.
  34. Ambulatory Medicine Today
  35. American Academy of Cosmetic Dentistry
  36. American Association for Cancer Research
  37. American Association of Medical Assistants
  38. American Association of Medical Colleges Reporter
  39. American Biotechnology Laboratory
  40. American College of Physician Executives
  41. American College of Radiology
  42. American Executive
  43. American Express Publishing
  44. American Fitness
  45. American Health Consultants
  46. American Hospital Associataion
  47. American Journal of Oncology Review
  48. American Journal of Orthopedics
  49. American Journal of Pulmonology Review
  50. American Journal of Urology Review
  51. American Medical News
  52. American Society for Microbiology
  53. American Veterinary Medical Association Journal
  54. Americas Pharmacist
  55. amFAR Treatment Insider
  56. Animal Pharm magazine
  57. Annals of Long-Term Care
  58. Antiviral Agents Bulletin
  59. Applied Clinical Trials
  60. Applied Neurology
  61. Archives of Pathology
  62. Arizona BioInsider
  63. Arkansas Medical Society
  64. Army News (ARNews)
  65. Aromatherapy Thymes Magazine
  66. Artificial Organs
  67. Assisted Living Success
  68. Association of periOperative Registered Nurses
  69. Association Science Frontières
  70. Atlantic Information Services Inc
  71. Austin Family Newsmagazine
  72. BBW Magazine
  73. Be Healthy & Beautiful
  74. Beauty News NYC
  75. Behavioral Health Management
  76. Behavioral Healthcare Tomorrow
  77. Benefits Canada magazine
  78. Best Practices in Emergency Services
  79. Bio-ITWorld magazine
  80. BioCentury Publications
  81. BioExecutive International
  82. Biomaterials Forum
  83. BioMechanics magazine
  84. BioPharm International
  85. Biophotonics International
  86. BioScan
  87. BioTech Nation
  88. Biotech News International
  89. Biotech Transcript
  90. Biotechnology Law Report
  91. BioWorld Today
  92. BrandPackaging magazine
  93. Brandweek Magazine
  94. Bryn Mawr Communications LLC
  95. Business News
  96. Business News New Jersey
  97. Business Xpansion Journal
  98. BusinessWeek
  99. California Nurse
  100. Cambridge Healthtech Institute
  101. Cancer Research
  102. CareManagement
  103. Cataract & Refractive Surgery Today
  104. Cath Lab Digest
  105. Cell-Based Assay News
  106. Center for Corporate Citizenship
  107. Center for Digital Government
  108. Chain Drug Review
  109. Chemical & Engineering News
  110. Chemical Market Reporter
  111. Chemical Week Associates
  112. Chicago Caregiver Magazine
  113. Chicago Magazine
  114. Chief Executive magazine
  115. Child Care Business
  116. Chiropractic Economics
  117. CIO Magazine
  118. Cleanrooms Magazine
  119. Cleveland Magazine
  120. Clinica - World Medical Device & Diagnostic News
  121. Clinica Newsletter
  122. Clinical Device Group Inc
  123. Clinical Geriatrics
  124. Clinical Lab Products
  125. Clinical Laboratory News
  126. ClinReg Monthly
  127. CMP Media
  128. Community Health Forum Magazine
  129. Community Pharmacist
  130. Composites News Int'l
  131. Congenital Cardiology Today
  132. Congressional Quarterly- Healthbeat
  133. Consumer Reports
  134. Consumers Digest
  135. Consumers Union
  136. Contact Lens Spectrum
  137. Contemporary Long Term Care
  138. Contemporary OB/GYN
  139. Contemporary Pediatrics
  140. Contemporary Urology
  141. Continuing Care
  142. Cooking Light
  143. Coping with Heart Conditions
  144. Cosmetic Surgery Times
  145. Crain's Detroit Business
  146. Crain's Modern Physician
  147. Crittenden Research
  148. CRM Buyer
  149. Curious Parents magazine
  150. Curve Magazine
  151. Dallas Medical Journal
  152. Database Trends and Applications
  153. DecisionHealth
  154. Dental Products Report
  155. Dentistry Today
  156. Diagnostic & Invasive Cardiology
  157. Dialysis and Transplantation
  158. Diet Drug Litigation Reporter
  159. Disability Funding news
  160. Discover magazine
  161. Dr. Patient Magazine
  162. Drug and Market Development
  163. Drug Benefit News
  164. Drug Cost Managemet Report
  165. Drug Discovery & Development
  166. Drug Formulary Review
  167. Drug Store News
  168. Drug Topics
  169. DSN Retailing Today
  170. Ebony
  171. ECT News
  172. Elsevier Science
  173. Emergency Medicine
  174. Employee Benefit News
  175. Endocrine Today
  176. EndoNurse
  177. Engel Publishing Partners
  178. Environmental Business Journal
  179. European Medical Device Manufacturer
  181. Executive Health & Wellness Magazine
  182. Executive Laser Report
  183. Exercise & Health magazine
  184. Eyecare Business
  185. Family Circle
  186. Family Doctor: The Magazine That Makes Housecalls
  187. Family magazine
  188. Family Practice Recertification
  189. FDA Consumer Magazine
  190. FDA News
  191. FDA Week
  192. FDC Reports (The Gray Sheet)
  193. Federal Employees News Digest
  194. Federal Practitioner
  195. Feedstuffs
  196. Fibromyalgia AWARE magazine
  197. First For Women magazine
  198. First Moves
  199. FitKids
  200. Fitness Magazine
  201. FOCUS Journal
  202. Food & Drug Packaging magazine
  203. Forensic Nurse
  204. Formulary
  205. Forum Journal of the California Assoc of Healthcare Quality
  206. Frequency Nutraceuticals
  207. Fun & Fit Magazine
  208. Functional Foods & Nutraceuticals
  209. Future Drugs
  210. Genetic Engineering News
  211. Genetic Medicine Reporter
  212. GenomeWeb
  213. Georgia Physician
  214. Geriatric Times
  215. Geriatrics
  216. GIE Media
  217. GLAAD E-zine
  218. Glamour Magazine
  219. Glaucoma Today
  220. GoldenSenior
  221. Good Health Magazine
  222. Good Housekeeping Institute
  223. Group Practice Journal
  224. Guide to Medical Privacy & HIPAA
  225. Harvard Health Letter
  226. Harvard Health Publications
  227. Harvard Heart Letter
  228. Harvard Men's Health Watch
  229. Harvard Mental Health Letter
  230. Harvard Women's Health Watch
  231. Hawaii Business
  232. HCPro, Inc.
  233. Health & Fitness Sports Magazine
  234. Health A to Z
  235. Health Business And Policy
  236. Health Care Compliance Association
  237. Health Care Strategic Management
  238. Health Imaging & IT magazine
  239. Health Information Privacy Alert
  240. Health magazine
  241. Health Promotions
  242. Health Resources Publishing
  243. Health Service Journal (UK)
  244. Healthcare Business Insights
  245. Healthcare Informatics
  246. HealthCare Investment Digests
  247. HealthCom Media
  248. HealthLeaders
  249. Healthology
  250. Hem/Onc Today
  251. Hemispheres
  252. Her Sports Fitness
  253. HIV Plus
  254. HME News
  255. Home Care Automation Report
  256. Home Health Line
  257. Home Health Products magazine
  258. HomeLife
  259. Hospital District Neighborhood Associaton
  260. Hospitals & Health Networks
  261. IDG Life Sciences Group
  262. IEEE Transaction on Bioinformatics
  263. Imaging Economics
  264. IN VIVO
  265. In Vivo Europe Rx
  266. Inc. Magazine
  267. Industrial Biotechnology
  268. IndustryWeek
  269. Infection Control Today
  270. Infectious Disease News
  271. Infectious Diseases in Children
  272. Information Strategies, Inc.
  273. InformationWeek
  274. Injury Prevention & Cost Control Alert
  275. Inside OSHA
  276. Inside Supply Management
  277. Inside Tucson Business
  278. Instinct Magazine
  279. Instrumentation and Control Systems Magazine
  280. International Hospital and Aged Care Journal
  281. International Medical News Group
  282. Inventors' Digest
  283. iParenting Media/Family Energy magazine
  284. JAAPA (Journal of American Academy of Physicians Assistants)
  285. JALA
  286. JAMA: Journal of the American Medical Association
  287. Jenks Health Care Newsletter
  288. Jet
  289. Jobson
  290. Journal of Nutrition for the Elderly
  291. Journal of Psychosocial Nursing and Mental Health Services
  292. Journal of the American Health Information Management Association (JAHIMA)
  293. Journal of the American Pharmaceutical Association
  294. Journal of the National Medical Association
  295. Kestrel Health Info
  296. Laboratory Equipment
  297. Laboratory News/ Quantum Business Media
  298. Let's Live magazine
  299. Life Extension Magazine
  300. M.D. News
  301. MAMM Magazine
  302. Managed Care Magazine
  303. Managed Healthcare Executive Magazine
  304. Martha Stewart's Body Soul
  305. Mary Ann Liebert, Inc
  306. Material Handling Management
  307. Mature Medicine Canada
  308. MD News - Florida Edition
  309. Mealey Publications/LexisNexis
  310. Med Ad News
  311. Med Ad News Global
  312. MEDEC Dental Communications
  313. Medical Consulting & Analysis
  314. Medical Crossfire
  315. Medical Design News
  316. Medical Designworld
  317. Medical Device & Diagnostic Industry
  318. Medical Device Daily
  319. Medical Economics
  320. Medical Electronics Manufacturing
  321. Medical Imaging
  322. Medical Imaging International
  323. Medical Laboratory Observer
  324. Medical Marketing & Media
  325. Medical News & Issues
  326. Medical Product Manufacturing News
  327. Medical Research Law & Policy Report
  328. Medical Tribune
  329. Medical University of South Carolina PR
  330. Medicine On The Net
  331. Medicom International
  332. MediMedia, USA, Inc.
  333. Medizine
  334. Medizine Healthy LIving
  335. MedMarket Diligence
  336. Medtech Insight
  337. MedTech Publishing Company
  338. MedWorksMedia
  339. Men's Fitness
  340. Men's Health Magazine
  341. Mintel International Group
  342. Mod International
  343. Modern Drug Discovery
  344. Modern Healthcare Magazine
  345. Molecular and Genetic Medicine / The Genesis Report
  346. Money Magazine
  347. Monitoring & Diagnostics
  348. National Safety Council
  349. Natural Health Magazine
  350. Nature
  351. Nephrology News & Issues
  352. Neurology Reviews
  353. Neurotech Business Report
  354. New England Journal of Medicine
  355. New Hope Natural Media
  356. New Orleans City Business
  357. New Scientist
  358. New York Times Magazine
  359. Newsweek
  360. Newsweek Japan
  361. Northern Colorado Business Report
  362. NUMEDX
  363. Nurses World Magazine
  364. NurseWeek
  365. NurseWeek Magazine
  366. O&P Edge - Orthotics & Prosthetics, The
  367. O, The Oprah Magazine
  368. Obesity Management & Journal of Womens Health
  369. Occupational Safety and Health
  370. Ocular Surgery News
  372. OKC Nursing Times
  373. Oklahoma City Business
  374. Oncology Issues
  375. oncology times
  376. Ophthalmology Management
  377. Ophthalmology Times
  378. Optometric Management
  379. Orthodontic Products
  380. Orthopedics Today
  381. Ostomy/Wound Management
  382. Packaging Digest
  383. Packaging Horizons Magazine
  384. Parenting Magazine
  385. Parents Magazine
  386. Patient Care
  387. PDR Monthly Prescribing Guide
  388. Pennsylvania Health & Fitness Magazine
  389. Penton Media
  390. People magazine
  391. PET AGE
  392. PetLife Magazine
  393. Pharma Patent Bulletin
  394. Pharmaceutical & Medical Packaging News
  395. Pharmaceutical Approvals Monthly
  396. Pharmaceutical Executive
  397. Pharmaceutical Litigation Reporter
  398. Pharmaceutical Processing
  399. Pharmaceutical Representative magazine
  400. Pharmaceutical Technology
  401. Pharmaceutiques
  402. Pharmacist's Letter
  403. Pharmacy Student
  404. Pharmacy Times
  405. Pharmacy Today
  406. PharmacyTech News
  407. pharmacywatchmagazine.net
  408. PharmaGenomics
  409. Pharmalinx LLC
  410. PharmaLive eNewsletter
  411. PharmaVoice
  412. Photonics Spectra
  413. PhotonicsNet.com
  414. Physician's Desk Reference (PDR) and Monthly Prescribing Guide
  415. Physician's Weekly
  416. Physicians Practice Digest
  417. Pittsburgh TEQ Magazine
  418. PJB Publications
  419. Plastic Surgery Products
  420. Plastics Business Report
  421. Plastics Engineering
  422. Polycystic Ovarian Syndrome Association Bulletin
  423. Positive Thinking Magazine
  424. POZ Magazine
  425. Practical Dermatology
  426. Premier Healthcare Resource
  427. Prescriber's Letter / Pharmacist's Letter
  428. Prescribing Reference, Inc.
  429. Prevention Magazine
  430. Primed in Practice
  432. Private Payer News
  433. Product Alert
  434. Providence Business News
  435. Psychiatric Times
  436. Psychology Today Magazine
  437. Quality Digest
  438. Quality of Life Publishing Company
  439. R&D Directions
  440. Radiology Today
  441. Reader's Digest
  442. Real Simple
  443. Red Herring
  444. Research Alert/EPM Communications
  445. Research USA
  446. Retail Pharmacy Management News
  447. Risk Management Magazine
  448. RN Magazine
  449. RT Image Magazine
  450. Rubber & Plastics News
  451. Safety Health magazine
  452. San Diego Magazine
  453. San Francisco Magazine
  454. Scandinavian Life Science
  455. Science & Spirit magazine
  456. Science For Life
  457. Science News
  458. Scientific American
  459. SCL Health & Medical Communications
  460. Scrip World Pharmaceutical News
  461. SEED Magazine
  462. SELF magazine
  463. Sentrix Global Health Communications
  464. Shape magazine
  465. Silicon Valley/San Jose Business Journal
  466. Skin & Aging magazine
  467. Slack, Inc.
  468. SmartHealth
  469. SOTECH
  470. Southern California Physician Magazine
  471. Sporting Kid magazine
  472. Sports Medicine Update
  473. St. Louis magazine
  474. Stem Cells
  475. Strategies & Trends
  476. Student Health 101/TrueLink Health Media
  477. Surgical Products
  478. Surgical Rounds
  479. Tablets & Capsules
  480. Teen People
  481. The AIDS Reader
  482. The Cancer Letter
  483. The CQ Researcher
  484. The Executive Report on Managed Care
  485. The Female Patient
  486. The Hastings Center Report
  487. The Hill
  488. The Kiplinger Washington Editors, Inc.
  489. The Lancet Neurology
  490. The Medical Network International Ltd
  491. The O&P Edge
  492. The Oncologist
  493. The Physician and Sportsmedicine
  494. The Pillbook
  495. The Rair Corporation Health Journals
  496. The Scientist
  497. Thompson Publishing Group
  498. Thompson Publishing Group, Inc.
  499. Thomson CenterWatch
  500. Thomson Financial
  501. Thyroid Disease Newsletter
  502. Time Asia magazine
  503. Time for Kids
  504. Time Magazine
  505. Today's Dietician
  506. Today's SurgiCenter magazine
  507. Topics in Clinical Nutrition
  508. Training and Development
  509. Transplant News
  510. U. S. Pharmacist
  511. U.S. News & World Report
  512. U.S. Pharmacist
  513. UC Berkeley Wellness Letter
  514. Urology Times
  515. Vermont Woman Magazine
  516. Veterinary Economics
  517. Veterinary Forum
  518. Viking Penguin (Penguin Compass)
  519. Virgo Publishing Inc.
  520. Vision Monday
  521. Vision Systems Design
  522. Vitals magazine
  523. Washington Business Journal
  524. Washington Health Update / Congressional Monthly Briefing
  525. Washington Information Source
  526. Webbolt News Services - www.webbolt.com
  527. Westchester Parent Magazine
  528. Woman to Woman
  529. Woman's Day
  530. Woman's World
  531. Women's Health & Fitness
  532. Women's HealthStyle Magazine
  533. Working Nurse Magazine
  534. WORLD Magazine