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The term “anti-aging” often conjures up visions of L’Oréal face creams and Botox, but today’s anti-aging industry encompasses much more than that. Most anti-aging doctors promote a regimen that includes dietary supplements like resveratrol, plus a host of hormone products, such as estrogen, progesterone, testosterone and human growth hormone (HGH). The scientific validity of claims attached to these substances is highly questionable, yet the anti-aging industry continues to bring in an estimated $88 billion a year in sales.
The seemingly endless search for the fountain of youth offers a host of story ideas for enterprising health journalists. Arlene Weintraub, who has covered health and science for 15 years and is the author of “Selling the Fountain of Youth: How the Anti-Aging Industry Made a Disease out of Getting Old — And Made Billions,” offers useful background on the anti-aging movement as well as hot topics, potential story ideas and sources.
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