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Tips for print, online journalists to embrace broadcast opportunities

Bruce Japsen
Bruce Japsen

As our media world changes, journalists who have traditionally worked for print outlets are finding themselves with the opportunity to appear on television or the radio to help explain complex health issues to a different audience.

Bruce Japsen, a longtime Chicago Tribune reporter who now contributes to The New York Times, has some tips to help his fellow ink-stained journalists best convey their information and even embrace appearing on on other outlets.

He provides ideas on how to explain complex topics in nuggets of information that are short and sweet enough to get your message across but not so simple that you are insulting an audience.

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