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Implementing the ‘10 criteria’ in your medical research reporting

This tip sheet is based on an interview with Gary Schwitzer, publisher and founder of, who, with his team, evaluated the quality of media coverage of medical research for more than a decade. The blog portion of the site ceased regular publication in December but remains a valuable resource for health care journalists, especially its 10 criteria for covering medical research.

He discusses how to report on costs, outcomes, harms, recognizing bias, disease mongering and more.

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