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What reporters should know about bladder control in older adults

We’ve all seen the commercials for adult diapers and have probably thought, “that will never happen to me.” However, bladder control problems, which include conditions like stress incontinence, urge incontinence and overactive bladder (OAB), affect about 30 million people in the U.S.

The prevalence of incontinence and OAB increase with age, but they’re not inevitable. Effective treatments and therapies exist — from medications to exercise to surgery. Even so, misconceptions and stigma can lead to psychological or emotional barriers to getting treatment and living well with this condition.

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