Career Development : Calendar

San Francisco AHCJ Chapter: Boost your reporting skills with social media: What's now, what's next

03/17/11     San Francisco, CA

Following up on a hugely popular social media event held several years ago, this event will teach journalists how to practically use social media platforms to improve health reporting skills. It will not only revisit the basics of Facebook, Twitter and blogging but also cover some new platforms and tools.

Topics include:

  • The range of social media and multimedia available to reporters.
  • Best practices for posting to Facebook and Twitter.
  • Incorporating Twitter lists/feeds into your website to enhance coverage.
  • How to create multiplatform storytelling and use multiple media forms (such as embedded images, video, audio or data visualization.
  • How to decide which media work best for a particular story.
  • New technology and platforms, such as the iPad and other tablets.

Our Speakers

Lanita Pace-Hinton is director of Multimedia Training Programs for the Knight Digital Media Center at University of California Berkeley Graduate School of Journalism. Since April 2000, she has been the associate director of the Western Knight Center for Specialized Journalism, managing WKC seminars held at the UC Berkeley. She began her journalism career as a feature writer with Gannett News Service in Arlington, VA, and has written for the Detroit News and the Washington Post.

Suzanne Yada is the web producer for the Center for Investigative Reporting. She has worked as a social media strategist for the San Francisco Public Press, an independent nonprofit news organization in San Francisco. She also has been a web producer at the Silicon Valley/San Jose Business Journal.

Zoe Corneli is online news editor for The Bay Citizen, a nonprofit online news startup that also produces the Bay Area pages for The New York Times. Previously, she was a founding staff member of the local news magazine "Crosscurrents" from KALW Public Radio and managed the development of the show's companion website, Her national reporting credits include NPR News and PRI's "The World." Zoe was named "Outstanding Emerging Journalist" by the Northern California Chapter of the Society of Professional Journalists in 2009.


For more information or to RSVP, email Also, visit the San Francisco Bay Area chapter.

When: Thursday, March 17, 6:30 - 8:30 p.m.

Where: San Francisco Chronicle North Beach conference room 901 Mission St. San Francisco