Emily Woodruff, a health care reporter for the New Orleans Times-Picayune/New Orleans Advocate, was recognized as one of the winners of AHCJ’s 2021 Awards for Excellence in Health Care Journalism in the beat reporting and health policy (small) categories at Health Journalism 2022.
Her winning local COVID-19 coverage offered a vivid picture of how Louisiana’s hospitals, health care providers and residents were coping with the ongoing pandemic and other events impacting health in communities, such as hurricanes, the opioid epidemic and other diseases. In many of her articles, Woodruff provided readers with a sense of connection to people featured in her stories.
In this “How I did It,” Woodruff shares her process for building trust with sources and enlivening her stories.
This interview has been edited for brevity and clarity.
How do you create captivating scenes in your articles? What are your top tips?
You can probably tell in the stories when I was there with someone as an interaction unfolded or when I got to meet someone in their environment. I think that helps a lot. During COVID, we weren’t able to do a lot of that, and it’s something I missed. I think health care reporters in general, have to spend more time interviewing someone for any given story. Often [health reporters] are interviewing people who aren’t used to talking to the media. For a lot of these stories, you have to spend some time [with them]. You have to indicate that you understand where they’re coming from. So, a lot of times that looks like just being informed about whatever issue it is that they’re facing.