How one reporter asks for — and often gets — meaningful medical pricing information

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Michael Schroeder of Angie's List Magazine
Michael Schroeder

As a writer covering health for Angie’s List Magazine, a consumer publication that goes to more than 1 million members around the country, Michael Schroeder is required to include meaningful medical pricing information in his stories. But as any health reporter knows, this is no simple task.

Schroeder says he is constantly fine-tuning his strategy. In an era in which high-deductible plans are on the rise, with patients paying more out of pocket and increasing pressure — public and private — for health organizations to share pricing information with the rest of us, he sees no other choice but to press on. In this tip sheet for AHCJ members, he reveals what questions he asks to get that very important information.

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